About Me

I'm passionate about building digital tools that people genuinely use, products that solve real problems, simplify complexity, and create meaningful user experiences.

I hold a BA in Creative Technologies, majoring in User Experience Design, from Open Window Institute. My studies combined analytical thinking with creative exploration and were supported by a foundation in Visual Arts. In my fourth year, I joined UXI Creative Marketing, where I gained hands-on experience working on real client projects across strategy, branding, and digital delivery. That experience broadened my perspective on design and how digital products are developed from concept to execution.

Freelancing further strengthened my ability to work closely with clients, understand business objectives, and take ownership of end-to-end design processes. Over time, this naturally expanded into web and software development, driven by my interest in creating products beyond the design phase.

As part of that journey, I launched Clixz and am currently developing another independent software product. My focus is on creating products with strong foundations by prioritising usability, performance, scalability, and long-term value from the start.